Mercedes Benz Reveals Brand New Online Showroom


On 24th February 2020, Mercedes Benz announced that their newly designed online showroom is now open for business. Customers can use the interface to explore the full range of Mercedes Benz and AMG vehicles by model and budget, as well as the unique ‘inspiration’ section that sorts the vehicles by three different categories - “I want my car to look stylish”, “I need space” and “I want a small eco car.”

As customers turn towards online shopping and the demand for easier, more streamlined shopping experiences, the new online showroom from Mercedes Benz is proof that the brand is definitely keeping up. Customers can research cars online as always but now have the ability to compare deals and finance options from dealerships across the country, all in one place. The live stock locators and ability to filter by location make it easy to keep things local for those that don’t want to travel and online deposit payments allow anyone to secure the vehicle before they visit the showroom itself.

Within the search results from each category, customers can filter vehicles by model, budget, fuel type, gearbox, colour, location and whether the vehicle is new or used, ensuring that only the most accurate results appear - but the true personalisation comes with the ‘Personalise My Finance’ options.

These options, which can be found under ‘Edit Finance’, enable customers to enter their details just once to get finance quotes from a number of different dealerships. By entering the customer type, the finance product you want, your monthly budget or deposit amount, the duration of the agreement and whether you want to part exchange your previous vehicle, you can personalise the finance quotes given to you in your search and ensure that only the vehicles you can afford are listed.

Rachael Thompson, Sales Director at Mercedes Benz Cars UK, stated that:

We want to make it as simple as possible for a customer to research and choose their Mercedes-Benz… The idea behind the online showroom is to allow customers to search for their perfect car from cars readily available and in stock - this means significantly reduced waiting time as the car is already here.

The ability to research and compare deals all from the same website allows customers and potential buyers to not only make sure they’re getting the car they want but that they’re getting it at the best price. With an additional shortlist option making it easier to keep track of the cars you’re considering, and saved searches enabling you to return and resume your search later, Mercedes Benz is making it incredibly simple to find and buy a car online.

DDR Surrey cover all aspects of aftersales for your Mercedes-Benz from routine car servicing to fault diagnosis, electrical and mechanical repairs.
Mercedes Benz Reveals Brand New Online Showroom Mercedes Benz Reveals Brand New Online Showroom Reviewed by Hayley Reeve on Thursday, March 05, 2020 Rating: 5

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